(NEXSTAR) – What is the most popular Halloween candy? Hundreds of people have taken our WAVY.com poll, which so far shows a clear winner: Reese’s cups.
Meanwhile, CandyStore.com, an online candy retailer specializing in wholesale and bulk orders, has attempted to determine the “most popular” Halloween candies in each state, based largely on historical sales data from 15 years’ worth of Halloweens. The site’s analysts say they also consulted with “major” candy manufacturers and distributors to fine-tune the findings — some of which came as a surprise to CandyStore’s own executives.
“It’s insane that every single state is not Reese’s Cups,” said Ben George, the marketing director of CandyStore.com, in a statement shared with Nexstar. “That alone is shocking enough, but some of the actual favorites from each state defy rational taste bud-ology.”
Case in point, Virginia has Hot Tamales listed as the state’s most popular Halloween candy, followed by Snickers and Tootsie Pops. We included those options in our WAVY.com poll to see if we got the same result.
Which candies are the “most popular” in your neck of the woods? CandyStore has a state-by-state breakdown of top-purchased candies from its platform. Have a look at the chocolates, sweets and confections you can plan to pilfer from your little ones after they fall asleep on Oct. 31:
|Alaska||Sour Patch Kids|
|Delaware||Sour Patch Kids|
|Hawaii||Hershey’s Mini Bars|
|Illinois||Sour Patch Kids|
|Maine||Sour Patch Kids|
|Massachusetts||Sour Patch Kids|
|Nebraska||Sour Patch Kids|
|New Jersey||Tootsie Pops|
|New Mexico||Hershey’s Mini Bars|
|New York||Sour Patch Kids|
|North Carolina||Reese’s Cups|
|North Dakota||Hot Tamales|
|Pennsylvania||Hershey’s Mini Bars|
|South Dakota||Jolly Ranchers|
|West Virginia||Blow Pops|
No matter which candy might be most popular in your state, CandyStore.com expects there to be plenty of it in 2022. The National Retail Federation estimates consumer spending for Halloween to exceed pre-pandemic levels, at around $10.6 billion in total. What’s more, 96% of survey participants said they intend to spend around a third of their Halloween budget on candy alone.
More information, including the No. 2 and No. 3 “most popular” candies in each state, can be found at CandyStore.com.