(CNN) - This woman isn't leaving a costume party or "Star Wars" convention. She's wearing something called an "Invisible Bicycle Helmet."
The whole idea is to be both safe and fashion-forward.
Designers at the Swedish company Hovding hid the helmet inside a collar.
It works a bit like an airbag - inflating automatically during a crash, and expanding from the black collar you see on the left, to the helmet you see on the right.
The designers said they didn't want to be seen wearing the typical hard plastic and foam helmets. So they came up with this with help from a brain-trauma specialist.
But the trendy helmet comes at a cost - $600, or about the same as a 32-gigabyte iPad.
Norfolk Police are investigating the cause of death for male found unconscious on the beach.
The art of making jewelry is helping some Norfolk students learn independence and job skills.
The suicide of a 16-year-old Gloucester girl has led a community to speak up about bullying.