• Photo
A sign outside a Wendy's restaurant in Orangeburg, S.C.

A sign outside a Wendy's restaurant in Orangeburg, S.C. is shown against a blue sky in this, Nov. 3, 2009 file photo. (AP Photo/Mary Ann Chastain, File)

  • More Featured Content
Obama's approval rating holding steady
Obama's approval rating holding steady

Despite the front-page controversies of the past few weeks, …

Photos: Tornadoes hammer South, Midwest
Photos: Tornadoes hammer South, Midwest

Several tornadoes struck parts of the nation's midsection, …

Tornado-hit states brace for more bad storms
Tornado-hit states brace for more

One of several tornadoes that touched down Sunday in Oklahoma …

$590M-plus Powerball: 1 winning ticket sold in Fla
1 winning ticket sold in Florida

It's all about the odds, and one lone ticket in Florida has …

Who let the dogs out? Intoxicated woman
Who let the dogs out? Intoxicated woman

Laurel County Sheriff John Root says in a statement that a …

Advertisement

Wendy's testing a 'pretzel burger'

Burger was spotted at a Wendy's in Miami

Updated: Wednesday, 09 Jan 2013, 9:42 AM EST
Published : Wednesday, 09 Jan 2013, 9:41 AM EST

NEW YORK (AP) — In its latest push to establish itself as a purveyor of premium burgers, Wendy's is testing a pretzel bun.

The Dublin, Ohio-based chain has started selling a bacon cheeseburger in select locations made with a slightly heartier, pretzel-like bun. A spokesman for Wendy's declined to confirm the tests or provide any details, such as the price or where exactly it's being offered. But the burger was spotted at a Wendy's in Miami and others have posted pictures on the social media site Twitter.

Wendy's executives have already said they plan to use better breads as a relatively low-cost way to raise perceptions about food quality.

The reliance on bread comes amid rising costs for beef, which have pressured restaurant chains struggling to keep prices down to hold onto price-conscious diners.

Opinions that are derogatory, attack other users or are offensive in nature may be removed. WAVY is not responsible for the content posted in this comment section. We reserve the right to remove any offensive or off-topic remark or thread. To mark a comment for review by a moderator, click "Flag as inappropriate."

 

comments powered by Disqus

Advertisement
Advertisement

Advertisement