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Doritos commercial could nab local $1M

Super Bowl Sunday looking good for VB brothers

Updated: Monday, 16 Jan 2012, 7:22 PM EST
Published : Monday, 16 Jan 2012, 7:22 PM EST

VIRGINIA BEACH, Va. (WAVY) - A Virginia Beach graphic designer could win $1 million Super Bowl Sunday if his commercial entry wins the Doritos' "Crash the Super Bowl" Ad Contest 2012 .

Jonathan Friedman is one of five finalists in the contest, which started with 6,000 entries.

Friedman has already won $25,000 and suite seats at the 50-yard line at this year's game.  

"From what I was told [it's] the most difficult video contest ever in history to win," Friedman said.

Jonathan and his brother, Matthew, enlisted a friend's Great Dane to help in the commercial.

"Absolutely, the most difficult actor on set," Friedman said jokingly about "Huff".

"I basically taught Huff everything he knows. I'm his acting coach," Matthew said. "Any time you see Huff on screen, I'm just outside the frame holding him or moving his arms," Matthew added.

After nearly five hours of shooting, the Friedmans got the few seconds of Huff on film they needed.

The rest is now on a blooper reel.

The total studio budget was $20 for Doritos, props and dog treats.

Jonathan and Matthew won't know if they've made it to the final two until game day, as they wait for their commercial to air.

"We're going to be freaking out," Matthew said.

If their commercial airs, ratings will determine if they win the top prize. If they win, Jonathan and Matthew said they'll work on a movie and maybe take a vacation.

They have also created a website , where you can view and vote for their entry. 

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